Kód: 04868773
Mirror Makers
Autor Scott Fox
Stephen Fox explores the consistently cyclical nature of advertising from its beginning. A substantial new introduction updates this lively, anecdotal history of advertising into the mid-1990s.
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 416
Nakladatelství: University of Illinois Press, 1997
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Anotace knihy
Stephen Fox explores the consistently cyclical nature of advertising from its beginning. A substantial new introduction updates this lively, anecdotal history of advertising into the mid-1990s.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Economics Economic history
789 Kč
- Plný název: Mirror Makers
- Podnázev: A History of American Advertising and Its Creators
- Autor: Scott Fox
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 416
- EAN: 9780252066597
- ISBN: 0252066596
- ID: 04868773
- Nakladatelství: University of Illinois Press
- Hmotnost: 588 g
- Rozměry: 237 × 152 × 28 mm
- Datum vydání: 01. July 1997
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