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Více informací o knize How to Commercialise Research in Biotechnology?

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Anotace knihy

Biotechnology is considered as a key technology of the 21st century with the potential to offer technological solutions for global health and resource-based problems. Oliver Uecke analyses how early stages of the innovation process in biotechnology can be effectively managed, with the aim to transfer an innovation from academia to industry. A mixed method approach is applied with a multiple case study approach to identify characteristics for effective management and the method of discrete choice experiments/best-worst scaling to estimate the importance of these characteristics. This study adds to existing research by identifying a group of five important characteristics that should be considered for effective management, compared to a group of four characteristics that are less important.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Entrepreneurship

• Plný název: How to Commercialise Research in Biotechnology?
• Podnázev: Effectiveness of the Innovation Process and of Technology Transfer in the Biotechnology Sector
• Autor: Oliver Uecke
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 323
• EAN: 9783834941336
• ISBN: 3834941336
• ID: 01784374
• Nakladatelství: Gabler
• Hmotnost: 450 g
• Rozměry: 210 × 148 × 18 mm
• Datum vydání: 21. April 2012

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