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Více informací o knize Free Antivirus and its Market Implimentation

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

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Anotace knihy

The study analyzed the business model of two selected Chinese AV-vendors, Qihoo 360 and Baidu, from the perspective of their product development model, revenue model, marketing and distribution, and services and implementation. Furthermore, market research was conducted to compare the Chinese and Western users in order to investigate the influential factors on users choice of security software.§§This study was initiated for the purpose of investigating the business model which supports Chinese free AV-vendors to offer free fully-functional security software.

Parametry knihy

Zařazení knihy Knihy v angličtině Computing & information technology Information technology: general issues

• Plný název: Free Antivirus and its Market Implimentation
• Autor: Yang Yiming, Andreas Clementi, Peter Stelzhammer
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 118
• EAN: 9783738600223
• ISBN: 3738600221
• ID: 09040303
• Nakladatelství: Books on Demand
• Hmotnost: 150 g
• Rozměry: 210 × 148 × 6 mm
• Datum vydání: 16. October 2014

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