Kód: 06554720
This text aims to give the student a full understanding of the basics of marketing in a concise and accurate way, whilst remaining user-friendly. The book is designed to cover all the essential areas of marketing, following the co ... celý popis
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This text aims to give the student a full understanding of the basics of marketing in a concise and accurate way, whilst remaining user-friendly. The book is designed to cover all the essential areas of marketing, following the conventional marketing planning model.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
Osobní odběr Praha, Brno a 12903 dalších
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