Kód: 04898093
The advent of new technology and the importation of a professional communicatorsa has transformed the nature of British election campaigning. In this book, Dennis Kavanagh explores this so--called process of a Americanizationa , ... celý popis
Nákupem získáte 191 bodů
The advent of new technology and the importation of a professional communicatorsa has transformed the nature of British election campaigning. In this book, Dennis Kavanagh explores this so--called process of a Americanizationa , characterized by the increasing importance of the media in elections and the rise of advertising agencies, pollsters, public relations advisers and speechwriters. He examines how the a professional communicatorsa function within British politics, and assesses the reaction of the politicians themselves to the changing environment of election campaigns.
Zařazení knihy Knihy v angličtině Society & social sciences Politics & government Political structure & processes
1905 Kč
Osobní odběr Praha, Brno a 12903 dalších
Copyright ©2008-24 nejlevnejsi-knihy.cz Všechna práva vyhrazenaSoukromíCookies
Nákupní košík ( prázdný )