Kód: 06739748
This study serves three aims: to provide a review of the literature on advertising in sociology and cultural studies; to present the results of analysis of advertisement content over 50 years; and to develop a method for the psych ... celý popis
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This study serves three aims: to provide a review of the literature on advertising in sociology and cultural studies; to present the results of analysis of advertisement content over 50 years; and to develop a method for the psychosocial study of all forms of public communication.
Zařazení knihy Knihy v angličtině Society & social sciences Society & culture: general Cultural studies
2311 Kč
Osobní odběr Praha, Brno a 12903 dalších
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