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Více informací o knize Creating and Sustaining Competitive Advantage

• Parametry knihy
• Anotace
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Anotace knihy

This book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. It also considers how management can utilize their resources and capabilities, shadow options, product market forces, customer needs, and organizational learning as a means to differentiate them from the competition. With an innovative approach to theory and research, it will be positioned to inform both scholars and practitioners in management, business strategy, and entrepreneurship on the process of competitive and sustainable value creation.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Entrepreneurship

• Plný název: Creating and Sustaining Competitive Advantage
• Autor: Chandra S. Mishra
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 376
• EAN: 9783319545394
• ISBN: 3319545396
• ID: 15822847
• Nakladatelství: Springer International Publishing AG
• Hmotnost: 6014 g
• Rozměry: 210 × 148 × 23 mm
• Datum vydání: 29. June 2017

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