Kód: 16422352

Content-driven Commerce

Name: Content-driven Commerce
Brand: epubli
SKU: 16422352
Price: 742.00 CZK
Availability: BackOrder
Author: Benedikt Berger
ISBN: 9783745049084

Autor Benedikt Berger

This dissertation investigates the convergence of the business model types content and commerce on the Internet and provides theoretically as well as practically relevant insights.

Jazyk: Angličtina
Vazba: Brožovaná
Počet stran: 152
Nakladatelství: epubli, 2017
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742 Kč

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This dissertation investigates the convergence of the business model types content and commerce on the Internet and provides theoretically as well as practically relevant insights.

Parametry knihy

742 Kč

Plný název: Content-driven Commerce
Podnázev: Empirical Studies of the IT-enabled Convergence of Two Business Model Types. Dissertationsschrift
Autor: Benedikt Berger
Jazyk: Angličtina
Vazba: Brožovaná
Počet stran: 152
EAN: 9783745049084
ID: 16422352
Nakladatelství: epubli
Hmotnost: 242 g
Rozměry: 210 × 148 × 8 mm
Rok vydání: 2017