Kód: 01982105
This package includes a physical copy of Consumer Behavior: Global Edition, 10/e by Michael Solomon, as well as access to the eText and MyMarketingLab. For undergraduate and MBA courses in consumer behavior. Solomon goes beyond th ... celý popis
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This package includes a physical copy of Consumer Behavior: Global Edition, 10/e by Michael Solomon, as well as access to the eText and MyMarketingLab. For undergraduate and MBA courses in consumer behavior. Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences
Zařazení titulu Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
Osobní odběr Praha, Brno a 12903 dalších
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