Kód: 07382319
Conflicting Accounts is the story of the rise, crash, and rebirth of the largest and arguably most significant advertising agency in the world -- Saatchi and Saatchi. Author Kevin Goldman, former daily advertising columnist for th ... celý popis
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Conflicting Accounts is the story of the rise, crash, and rebirth of the largest and arguably most significant advertising agency in the world -- Saatchi and Saatchi. Author Kevin Goldman, former daily advertising columnist for the Wall Street Journal, guides us through a lushly detailed account of the feats and foibles of two of the most colorful characters in the ad business: the reclusive Charles Saatchi, a renowned art collector and the creative force behind Saatchi & Saatchi; and his younger brother Maurice, the ever-so-charming rainmaker whose tony lifestyle and questionable management skills eventually led to his downfall.
Zařazení knihy Knihy v angličtině Humanities History History: specific events & topics
675 Kč
Osobní odběr Praha, Brno a 12903 dalších
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