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Anotace knihy

Most customers struggle to keep up, and usually settle for far less value than they could (and should) get from their purchases. A new business model for the tech industry is neededone that requires radically different thinking about the future of services, sales, R&D priorities, and how companies create shareholder value. This new way of doing business views the use of the product as the beginning of a journey with a customer, not the end. The growing consumption gap caused by the avalanche of complexity that these companies have unleashed on their customers is undermining feature-based differentiation as a competitive advantage. Results-based differentiationactually measured by customersmay be the next Big Thing in tech. Complexity Avalanche offers technology companies a roadmap for moving to this next level of services. This is not a book strictly for service executives, but for every executive whose company builds, sells, or supports technology.

Parametry knihy

Zařazení knihy Knihy v angličtině Technology, engineering, agriculture Technology: general issues

• Plný název: Complexity Avalance
• Autor: J B Wood
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 186
• EAN: 9780984213009
• ID: 04183751
• Nakladatelství: POINT B INC
• Hmotnost: 463 g
• Rozměry: 235 × 159 × 24 mm
• Datum vydání: 19. October 2009

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