Mohlo by se vám také líbit

Více informací o knize Business Research Through Argument

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

Nákupem získáte 304 bodů

Anotace knihy

This book suggests that business research, in the collection, analysis, and communication of evidence, will benefit from explicit acceptance of research as argumentation. Argumentation is the process of compiling an argument through selection and organization of the relevant evidence. §Recently, business research methods books have placed too much emphasis on the scientific method as brute empiricism, using only large sample statistical testing and demanding prediction through retesting old theories. Especially with regard to the study of human activity, there is now much evidence that there is not one special scientific method. §This book argues that all types of empirical data, including statistics and personal experiences, be accepted as data, but that it is essential that these observations be explained. This book will provide researchers and postgraduate business students with a strategy for conducting research that encourages thought, provides a way of critically perceiving previous research, as well as suggesting a logical structure for communicating their research.

Parametry knihy

Zařazení knihy Knihy v angličtině Society & social sciences Sociology & anthropology Sociology

• Plný název: Business Research Through Argument
• Autor: Mike Metcalfe
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 152
• EAN: 9781461359678
• ISBN: 1461359678
• ID: 06796530
• Nakladatelství: Springer-Verlag New York Inc.
• Hmotnost: 272 g
• Rozměry: 235 × 155 × 10 mm
• Datum vydání: 25. September 2012

Oblíbené z jiného soudku

---

---

---