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Více informací o knize ABC's of Relationship Selling W/ACT! Express CD-ROM

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Anotace knihy

ABCs of Relationship Selling, 8/e by Futrell is written by a sales person turned teacher and is filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Up-john, and Ayerst and from the authors sales consulting business. Charles Futrell focuses on improving communication skills and emphasizes that no matter what career a student pursues, selling skills are a valuable asset. This affordable, brief paperback contains a wealth of exercises and role plays is perfect for a selling course where professors spend considerable time utilizing other resources and projects. The text also makes a nice companion to a sales management text in Marketing programs that offer a sales management course, but do not offer a separate selling course..

Parametry knihy

• Plný název: ABC's of Relationship Selling W/ACT! Express CD-ROM
• Autor: Charles M. Futrell, Futrell Charles
• Jazyk: Angličtina
• Vazba: Brožovaná
• EAN: 9780073203157
• ISBN: 0073203157
• ID: 11306104
• Nakladatelství: MCGRAW HILL BOOK CO
• Hmotnost: 1107 g
• Rozměry: 252 × 201 × 22 mm
• Datum vydání: December 2004

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