Kód: 06743289
The book provides a comprehensive analysis of the techniques and mechanics of the research process, and the management implications of industrial marketing research. It reveals not only how to do marketing research, but also the f ... celý popis
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The book provides a comprehensive analysis of the techniques and mechanics of the research process, and the management implications of industrial marketing research. It reveals not only how to do marketing research, but also the full range of its profit
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
5474 Kč
Osobní odběr Praha, Brno a 12903 dalších
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