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Anotace knihy

This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan's IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs' strategies are composed of assorted heterogeneous elements.§§

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Industry & industrial studies Media, information & communication industries

• Plný název: US Firms' Business Competence in the Taiwanese IT Industry
• Autor: Pi-Chi Chen, Young-Chan Kim
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 234
• EAN: 9783319320274
• ISBN: 3319320270
• ID: 02950079
• Nakladatelství: Springer International Publishing AG
• Hmotnost: 5029 g
• Rozměry: 235 × 155 × 16 mm
• Datum vydání: 21. June 2016

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