Kód: 06506883
When it comes to the most effective marketing, it's not a company's slick package or sexy message that will ultimately win customers. The real truth is that a company's success lies in its ability to convey its integrity. Using re ... celý popis
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When it comes to the most effective marketing, it's not a company's slick package or sexy message that will ultimately win customers. The real truth is that a company's success lies in its ability to convey its integrity. Using real-world examples, this work offers a systematic approach for building customer loyalty and increasing market share.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
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