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Anotace knihy

Seminar paper from the year 2012 in the subject Business economics - Economic and Social History, grade: 1, University of Vienna (Institut für Betriebswirtschaftslehre), course: Innovations- und Technologiemanagement, language: English, abstract: The aim of this seminar paper was to describe the history of Nokia company, which is a well- known Finnish manufacturer of mobile devices. Nokia employs around 139.000 people across 120 countries and it is present in more than 150 countries around the world. This is actually an admirable achievement for a company that started its business as a small riverside paper mill in Finland. As well as this Nokia is doing business for more than 135 years. Although Nokia is a leading multinational enterprise, a major part of its business is located in Finland, where the company has its headquarters in Keilaniemi of Espoo. As a result, Nokia żs success or failure is crucial for Finnish economy. Besides Nokia żs electronics, the company is also worldwide known for its "Nokia- Connecting People" slogan, its Nokia Tune ringtone or its spectacular Snake game. This seminar paper handles the business history of Nokia, its impact on Finnish economy and employees, the most important personalities of Nokia and factors that have been responsible for Nokia żs success and the general contribution of Nokia company to business history.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Economics

• Plný název: History of the Nokia Company
• Autor: Alexandra Barokova, Miroslava JerguSová
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 32
• EAN: 9783668299115
• ISBN: 3668299110
• ID: 14445933
• Nakladatelství: Grin Publishing
• Hmotnost: 62 g
• Rozměry: 149 × 210 × 8 mm
• Datum vydání: 22. September 2016

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