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The aim of "The Best of Long Range Planning" is to bring together the best articles on a particular topic from the "Long Range Planning Journal", so that readers wishing to study a specific aspect of planning can find an authorita ... celý popis
1815 Kč
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The aim of "The Best of Long Range Planning" is to bring together the best articles on a particular topic from the "Long Range Planning Journal", so that readers wishing to study a specific aspect of planning can find an authoritative and comprehensive view of the subject, conveniently published in one volume. This first volume is about the place of strategic planning or strategic management in the leadership and direction of major businesses. The authors deal with three issues: what should be the role of the chief executive and the board in making and implementing strategy? How do most chief executives and directors behave in practice? And what happens when major companies adopt strategic management or strategic leadership as a management style?
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business strategy
1815 Kč
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