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Více informací o knize Social Business Models in the Digital Economy

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Anotace knihy

Filling a gap in the current literature, this book addresses the social approach to the design and use of innovative business models in the digital economy. It focuses on three areas that are of increasing importance to businesses and industry today: social issues and sustainability; digitization; and new economic business models, specifically the sharing and circular economies. The authors aim to solve current scientific concerns around the conceptualization and operationalization of social business models, addressing management intentions and the impact of these models on society. Based on observation of social phenomena and the authors' research and practical experience, the book highlights best practices for designing and assessing social business models.

Parametry knihy

Zařazení knihy Knihy v němčině Sozialwissenschaften, Recht, Wirtschaft Wirtschaft Werbung, Marketing

• Plný název: Social Business Models in the Digital Economy
• Autor: Adam Jablonski
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 228
• EAN: 9783030297343
• ISBN: 3030297349
• ID: 33406054
• Nakladatelství: Springer Nature Switzerland AG
• Hmotnost: 454 g
• Rozměry: 210 × 148 × 14 mm
• Datum vydání: 19. November 2020

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