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Anotace knihy

Smart Things to Know About E--Business is the latest volume in a revolutionary series that offers a completely new learning experience for hassled business people. This book delivers an insightful introduction to the fundamentals of e--business as well as actual experiences and practical cutting edge tips from todaya s hottest gurus. Readers will benefit enormously from such clever features as "Smart Things to Say"; "Great answers to tough questions"; "Killer questions"; "Smart Voices" and "Smart people to have on your side". The business world is buzzing with breakthrough ideas about everything from e--commerce and branding to strategy, change and customers. Smart brings these ideas together to equip the next generation of e--business hotshots with the secrets of success. Michael J. Cunningham is the President and CEO of the Harvard Computing Group in Boston, Massachusetts.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management E-commerce: business aspects

• Plný název: Smart Things to Know About E-Business
• Autor: Michael J. Cunningham
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 276
• EAN: 9781841121697
• ISBN: 184112169X
• ID: 05094562
• Nakladatelství: John Wiley and Sons Ltd
• Hmotnost: 416 g
• Rozměry: 205 × 175 × 17 mm
• Datum vydání: 09. January 2002

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