Kód: 04897943
Principles of International Marketing - Principles of Marketing
Autor Julia Spencer
Focusing on the key aspects of setting up an export operation, this text demonstrates how export decisions are actually made and justified financially.
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 208
Nakladatelství: John Wiley and Sons Ltd, 1994
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Anotace knihy
Focusing on the key aspects of setting up an export operation, this text demonstrates how export decisions are actually made and justified financially.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
1444 Kč
- Plný název: Principles of International Marketing - Principles of Marketing
- Autor: Julia Spencer
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 208
- EAN: 9780631192510
- ISBN: 0631192514
- ID: 04897943
- Nakladatelství: John Wiley and Sons Ltd
- Hmotnost: 310 g
- Rozměry: 227 × 158 × 12 mm
- Datum vydání: 13. June 1994
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