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Anotace knihy

The popularization of the Internet has shepherded a revolution in business and personal communication. But how has online technology been used in mainstream American politics? In Politics Moves Online, Michael Cornfield provides a comprehensive guide to how the Internet has been used in political campaigns. He shows, for example, how candidates such as George Bush and John McCain in 2000 --as well as political action committees and the media --struggled to figure out how to fit the Internet into their ongoing operations. Through a series of insightful cases, he examines how candidates use the Web as a campaign tool and as a fund-raising mechanism, and how voters use the Internet to gather information and become more knowledgeable voters. He finds that while many political pundits have argued that the Internet can be a revolutionary force in politics, citizens and politicians alike have yet to find innovative uses that go beyond conventional political operations.

Parametry knihy

Zařazení knihy Knihy v angličtině Society & social sciences Politics & government Political structure & processes

• Plný název: Politics Moves Online
• Podnázev: Campaigning and the Internet
• Autor: Michael Cornfield
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 120
• EAN: 9780870784804
• ID: 04748022
• Nakladatelství: The Century Foundation
• Hmotnost: 15 g
• Rozměry: 229 × 152 × 10 mm
• Datum vydání: 25. February 2004

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