Kód: 06365272
Political Marketing
Autor Bruce I. Newman
This is the first integrated theory-to-practice text on marketing's role in the political process. It
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 352
Nakladatelství: Taylor & Francis Ltd, 2011
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Anotace knihy
This is the first integrated theory-to-practice text on marketing's role in the political process. It
Parametry knihy
Zařazení knihy Knihy v angličtině Society & social sciences Politics & government Political control & freedoms
1724 Kč
- Plný název: Political Marketing
- Podnázev: Theoretical and Strategic Foundations
- Autor: Bruce I. Newman
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 352
- EAN: 9780765629166
- ISBN: 9780765629166
- ID: 06365272
- Nakladatelství: Taylor & Francis Ltd
- Hmotnost: 500 g
- Rozměry: 154 × 229 × 19 mm
- Datum vydání: 15. May 2011
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