Kód: 07293513
This is the first book on branding published in East Africa by an East African and takes a wide view of both the local and global brandscape. Through the collection of selected articles, the book which makes for an easy read, also ... celý popis
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This is the first book on branding published in East Africa by an East African and takes a wide view of both the local and global brandscape. Through the collection of selected articles, the book which makes for an easy read, also tackles the future of brands and branding.
Zařazení knihy Knihy v angličtině Economics, finance, business & management
1155 Kč
Osobní odběr Praha, Brno a 12903 dalších
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