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Více informací o knize Foreign Investment Promotion

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

Nákupem získáte 299 bodů

Anotace knihy

Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovakia, the book applies regional science, international business, and place marketing concepts to explore how Central Eastern European Countries compete for multinational firms. Taking a multidisciplinary approach, the author places special emphasis on promotion and its role within a wider context of regional strategies aimed at inward investment attraction. With useful insights for policy-makers, the book combines theory with empirical evidence and provides valuable reading for those researching international business location, place marketing and regional development.

Parametry knihy

• Plný název: Foreign Investment Promotion
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 250
• EAN: 9783030136604
• ISBN: 3030136604
• ID: 33087447
• Nakladatelství: Springer Nature Switzerland AG
• Hmotnost: 359 g
• Rozměry: 210 × 148 × 15 mm
• Datum vydání: 14. August 2020

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