Kód: 05094586
Fast track route to understanding and mastering e-business tools and opportunitiesCovers the key areas of e-business, from developing e-business strategies and learning how to complement existing business program to using e-busine ... celý popis
342 Kč
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Nákupem získáte 34 bodů
Fast track route to understanding and mastering e-business tools and opportunitiesCovers the key areas of e-business, from developing e-business strategies and learning how to complement existing business program to using e-business as a change management tool as well as a competitive weaponExamples and lessons from some of the world's most successful businesses, including Staples, Travelocity, eBay and COVISINT, and ideas from the smartest thinkers, including Patricia Seybold, Thomas Koulopoulos, John Hagel III, Marc Singer, Thomas H. Davenport and John C. BeckIncludes a glossary of key concepts and a comprehensive resources guide
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management E-commerce: business aspects
342 Kč
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