Kód: 06673894
Analyzing functions such as marketing, production, operations, and finance, this book demonstrates how to formulate, implement, and evaluate corporate strategy. It reviews basic and alternative strategy policies and illustrates co ... celý popis
Nákupem získáte 366 bodů
Analyzing functions such as marketing, production, operations, and finance, this book demonstrates how to formulate, implement, and evaluate corporate strategy. It reviews basic and alternative strategy policies and illustrates concepts through a case study. It also supplies a decision-making tool for identifying strategic problems.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business strategy
3663 Kč
Osobní odběr Praha, Brno a 12903 dalších
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