Kód: 01203760
Breakthrough Marketing Plans
Autor Tim Calkins
Breakthrough Marketing Plans shows how to create simpler and more powerful marketing plans in an age of increasing amounts of data, marketing tactics, and competitive pressure.
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 248
Nakladatelství: Palgrave MacMillan, 2012
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Anotace knihy
Breakthrough Marketing Plans shows how to create simpler and more powerful marketing plans in an age of increasing amounts of data, marketing tactics, and competitive pressure.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
1036 Kč
- Plný název: Breakthrough Marketing Plans
- Autor: Tim Calkins
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 248
- EAN: 9780230340336
- ISBN: 0230340334
- ID: 01203760
- Nakladatelství: Palgrave MacMillan
- Hmotnost: 420 g
- Rozměry: 233 × 154 × 17 mm
- Datum vydání: 21. December 2012
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