Kód: 04687137
Advances in Services Marketing and Management
Autor Swartz, Dawn Lacobucci, David E. Bowen
Part of a series which offers an interdisciplinary approach to the latest research and practice in services, this volume discusses a variety of topics in the field.
- Jazyk:
Angličtina - Vazba: Pevná
- Počet stran: 290
Nakladatelství: Emerald Publishing Limited, 1997
- Více informací o knize
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Anotace knihy
Part of a series which offers an interdisciplinary approach to the latest research and practice in services, this volume discusses a variety of topics in the field.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
4680 Kč
- Plný název: Advances in Services Marketing and Management
- Autor: Swartz, Dawn Lacobucci, David E. Bowen
- Jazyk: Angličtina
- Vazba: Pevná
- Počet stran: 290
- EAN: 9780762301768
- ISBN: 0762301767
- ID: 04687137
- Nakladatelství: Emerald Publishing Limited
- Hmotnost: 584 g
- Rozměry: 234 × 156 × 17 mm
- Datum vydání: 12. May 1997
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