Kód: 04898174
Handbook of International Marketing Communicat ions
Autor Monye, Sylvester Monye
This text meets the needs of modern marketers by equipping them with specialised marketing communications skills at an international level.
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 312
Nakladatelství: John Wiley and Sons Ltd, 1999
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Anotace knihy
This text meets the needs of modern marketers by equipping them with specialised marketing communications skills at an international level.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management International business
1617 Kč
- Plný název: Handbook of International Marketing Communicat ions
- Autor: Monye, Sylvester Monye
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 312
- EAN: 9780631200918
- ISBN: 0631200916
- ID: 04898174
- Nakladatelství: John Wiley and Sons Ltd
- Hmotnost: 594 g
- Rozměry: 253 × 177 × 17 mm
- Datum vydání: 13. November 1999
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