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Více informací o knize Strukturwandel in Medienberufen

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• Anotace
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Anotace knihy

The development of new media and communication technologies has brought about an expansion of media services. This has created a new occupational field which can be labelled "content provision". Content providers come from multiple occupational contexts and often have no background in journalism although they have to do editing work. They also have to have knowledge across the media, technological know-how and a good grounding in business studies. Against this background, the study examines the kind of knowledge and skills that those media workers need to acquire who are concerned with content provision. Where are these necessary qualifications already taught today and where is there a need to adapt? On the basis of case studies, interviews and workshops this study will give answers and make recommendations for an amendment concerning first and further education in the media industry. The Authors Lutz P. Michel is owner and managing director of MMB Institut für Medien- und Kompetenzforschung in Essen; Lutz Goertz is head of the Department of Educational Research and Julia Flasdick works as project leader in the department. Heike Krämer is a research fellow at the Federal Institute for Vocational Education and Training in Bonn.

Parametry knihy

Zařazení knihy Knihy v němčině Sozialwissenschaften, Recht, Wirtschaft Soziologie Frauen- und Geschlechterforschung

• Plný název: Strukturwandel in Medienberufen
• Autor: Julia Flasdick, Lutz Goertz, Lutz P. Michel, Heike Krämer
• Jazyk: Němčina
• Vazba: Brožovaná
• Počet stran: 191
• EAN: 9783763911349
• ISBN: 3763911340
• ID: 12656522
• Nakladatelství: Bertelsmann W.
• Hmotnost: 326 g
• Rozměry: 227 × 156 × 13 mm
• Datum vydání: 21. December 2009

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