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The central question underlying the theory and data presented in the chapters of this book is: how is it that media firms, as well as entire industries exist and persist over time despite what often seems to be intense competition ... celý popis
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The central question underlying the theory and data presented in the chapters of this book is: how is it that media firms, as well as entire industries exist and persist over time despite what often seems to be intense competition for resources, such as audiences and advertisers?
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business competition
4949 Kč
Osobní odběr Praha, Brno a 12903 dalších
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